What people are saying:
“Every new homes sales person should read this book and be enlightened as I was. ”

Renee DeSantis,
President,
Game Film® Consultants

"Builder Radio.com Interview"

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	Bob Hafer’s 36 years of experience, make him the most experienced and knowledgeable new home sales trainer in the home building industry. Bob has held 11 different positions ranging from salesperson to division president. Since 1995 he has provided new home sales training, merchandising, and marketing strategy to over 80 homebuilders coast to coast. Does his sales training process work? Absolutely! He has trained thousands of successful new home sales consultants, and many are now in high level sales management positions. His vigorous “how to” seminars translate into a unique and productive learning experience for each salesperson … building confidence, improving sales techniques, and significantly boosting sales. With unmatched insights into the mysteries and marvels of successful new home sales, Bob Hafer’s seminars provide a revolutionary learning program that gets results.

Real Estate Sales Training Courses

Welcome! As a new home specialist, you recognize the intrinsic value in newly built homes. And, since you're visiting BobHafer.com, it's probably safe to assume that you want to be able to convey that value to potential customers in way that is meaningful to buyers. Real estate industry insider Bob Hafer makes available to salespeople his nearly four decades of new home selling expertise. His book "Building Results" sheds light on effective critical path selling and demonstrates how this sales approach can be applied to real estate for optimum effect. Hafer's 14 real estate sales training courses cover a variety of strategies from connecting with potential customers to overcoming resistance. Bob Hafer's insider knowledge and sales insight could be just the inspiration you or your team needs to shatter sales goals. Set up a home sales workshop for your company, or make "Building Results" required reading in your office. Unlock the secrets to successful selling in the new home market. We invite you to learn more about thriving in the new home real estate sales market by browsing our articles and departments.